Business cards – How to choose the ideal form of representation for your brand?
Business cards
A physical business card remains a key business artefact for your brand and the first impression you will leave on a potential partner or customer. Choosing the right format and material is not a secondary issue, but a strategic decision. Printing house print.gg offers three professional paths that will enable you to effectively present your company.
Let us examine the three pillars of our offer, tailored to different objectives and image strategies.
1. Standard Business Cards
For companies that value efficiency, speed of delivery and reliable quality, Standard Business Cards are the optimal solution. It is a classic that never goes out of style and forms the basis of professional communication.
Features of the Classic Category:
Optimal Substrate: Printed on high-quality matt coated paper (e.g. 350g), providing an elegant finish and rigidity.
Market Standards: Available in the most popular formats (85×55 mm or 90×50 mm), ensuring compatibility with any wallet or case.
Fast delivery: Ideal for urgent needs and large volumes.
Image Strategy: A standard business card is ideal for everyday contacts, trade fairs, and as an economical yet fully professional tool for every employee.
Check and order: Standard Business Cards
2. Exclusive Business Cards with Enhancements
If your brand operates in the premium sector or requires a spectacular and unforgettable first impression, the choice must be Exclusive Business Cards with Enhancements . They transform the cardboard box into a miniature work of art.
The Power of Refinement:
These business cards stand out thanks to the use of advanced printing techniques that enhance the tactile and visual experience.
Selective UV varnish (Spot UV): Highlighting key elements of the project (e.g. logo, name) by applying glossy varnish to a matt surface, which creates an effect of depth and contrast.
Hot Stamping (Hot Foil): Application of a special metallic or coloured foil using heat, which gives the design luxurious, jewellery-like sparkle and prestige. At print.gg, you can personalise your business cards with a wide range of foils, including:
Gold: A classic of elegance, a symbol of prestige.
Silver: A modern, sophisticated touch.
Red: A bold and decisive distinction.
Green: A unique, natural and exclusive detail.
Blue: A beautiful shade of blue.
Image Strategy: Send a clear signal about your company's priorities, attention to detail, top quality, and premium aspirations.
Discover the possibilities: Exclusive Business Cards with Enhancements
3. Plastic Cards (Plastic Business Cards)
Plastic cards are an evolution of business cards towards a tool with increased functionality. They are designed for businesses where durability, wear resistance and advanced customisation are priorities.
Advantages of PVC plastic:
The plastic cards available at print.gg are printed on white PVC plastic , with thicknesses 0.5 mm or 0.7 mm , which provides them with very high durability and resistance to mechanical damage, surpassing paper.
1. Unmatched Durability and Design
Resistance: The material is exceptionally resistant to moisture, dirt and wear, which is crucial for frequent use.
Standard and Ergonomics: The credit card format (with rounded corners) makes them a perfect fit for any wallet. They can serve as leaf calendars, accompanying the customer throughout the year!
2. Full Range of Customisation
Personalisation options allow you to apply unique data, even differing for each card in the print run.
Variable Data: We enable the application of first names, surnames, addresses and other basic identifying data, based on the database sent by the customer.
Numbering: The cards may be numbered ( serial numbers ), which is essential in loyalty and identification systems.
Codes: Personalisation also includes barcodes and other additional markings for automated systems.
Graphic Elements: The possibility of printing various graphic elements, such as photographs (for ID card) or different logos and texts on the following pages.
3. Additional Features
Signature strip: A special strip is printed in white ink on the business card design. It allows you to place on the card handwritten information, e.g. signature , in a permanent and aesthetic manner (unlike credit cards, where the strip is stuck on).
Image Strategy: Investing in a plastic card is a step towards building long-term relationships with customers. It guarantees that your data and image will remain in perfect condition for years, while giving you peace of mind. multitasking (loyalty card, ID card) and prestige .
Opt for durability and functionality: Plastic Cards / Plastic Business Cards
Summary
W print.gg We understand that a business card is an investment in your image. Whether you require an economical and quick print run, a luxurious finish, or a durable, multifunctional PVC medium, you will find a solution perfectly suited to your brand's mission and character. Choose the quality that best reflects you.